Work I’m Proud Of
I’ve worn a lot of hats in my marketing career — I’ve built brands, campaigns, websites, you name it — but my favorite projects are the ones that made me think hard, write harder, and create something that matters.
This collection spans some of those favorites: big lifts, little moments, and everything in between.
Marketing Strategy & Execution
I like my work the way I like my Mexican food: the whole enchilada. Some of the most rewarding engagements are the ones where I’m involved from start to finish — defining the strategy, shaping the message, and bringing it to life across campaigns, events, and digital channels.
G4 Kegs
INDUSTRY
Food & Beverage
Keg Distribution
WORK
Brand Messaging
Website Strategy
Campaign Strategy
OMEP
INDUSTRY
Nonprofit
Manufacturing
WORK
Website Strategy
Event Marketing
Email Marketing
Brand & Content Strategy
Storytelling is my favorite kind of heavy lifting. Give me a big idea and a messy pile of notes, and I’ll find the thread that ties it all together. Whether launching a new initiative or evolving an existing brand, I find the story at the heart of things — and translate it into messaging that resonates.
Build Oregon
INDUSTRY
Nonprofit
Construction
Workforce Development
WORK
Brand Messaging
Campaign Strategy
Social Media Strategy
Golf Resort
INDUSTRY
Travel & Tourism
Luxury Golf Resort
WORK
Content Strategy
Editorial Calendar
SEO
Website Strategy & Copywriting
A great website is like a great host — welcoming you in, showing you around, and pointing you exactly where you need to go. I love turning big ideas into digital spaces that feel clear, inviting, and purposeful — blending voice, structure, and clarity from the first click to the last.
Focus Advisors
INDUSTRY
M&A Advisory
Collision Repair
WORK
Brand Messaging
Website Strategy
Email Marketing
Simply Skin
INDUSTRY
Esthetician
Beauty / Skincare
WORK
Website Copywriting
Blog Articles
SEO
Thought Leadership Blog Articles
Some people collect vintage records. I collect weird business metaphors and communication theories — and then write blog posts about them. Turning complex ideas into approachable, useful content is one of my favorite ways to help brands lead with generosity and build lasting trust.
ClearlyRated
INDUSTRY
NPS
Survey Analytics
B2B Service Provider
WORK
Blog Articles
Case Studies
Landing Pages
Kinesis
INDUSTRY
Marketing
Business Consulting
WORK
Thought Leadership
Blog Articles
SEO
Naming Strategy
Few things make me happier than agonizing over a single word. Naming projects are where my love of language, strategy, and storytelling all come together — using this word-nerdery to help brands find the name that feels like it was theirs all along.
Equip
INDUSTRY
IT Professional Services
Atlassian Consulting
WORK
Brand Strategy
Company Rename
Fluence
INDUSTRY
Dental Accounting
Financial Services
WORK
Brand Strategy
Service Naming